How to Get on the First Page of Google Without Paying for Ads

If you already have a page that aligns with your target keyword’s search intent, update it. Improving existing rankings first is often a good idea, especially for keywords that rank on the second page. If you’re on page two, Google already views your page positively. You just need to outperform the competitors ranking above you.

• Scrolling down the page, you will find the Queries tab, which lists every keyword your website has generated a ranking for during the specified period.
• These are negative SEO tactics (also called “Black Hat” tactics) that can penalize your website’s rankings or cause Google to ban your site from search results permanently.
• In fact, a website’s overall authority had a stronger correlation to rankings than the authority of the page itself (URL Rating).
• Every page gets rated according to Google’s opinion of its authority and usefulness to the end user.

If you want to use Rank Tracker to check your keyword performance, you must upgrade to a paid plan. Once the data comes in, you will see graphs showing the overall trend for the provided keywords. There is also a chart showing the daily ranking for each keyword and the difference in position from the previous day. To get started, you add the keywords that you want to track to the tool. You’ll need to specify the location and the language of the searcher in the settings for each keyword. With the Rank Tracker tool, you can track your website’s keyword ranking to see where you stand and how your positioning is changing over time.

Focus on local SEO

Start by working on the easy things that are within your control, then move on to more challenging things if needed. Remember, though, it all starts with getting your blog or website to show up on Google in SEO Anomaly the first place. The good news is that, while some SEO factors will forever be outside your control, many others are easy to influence.

All of this information is gathered from each business’s Google Business Profile. Comparing the top search results can provide insights into how to use keywords and what type of content to add to your website. Researching your competitors’ sites is also a must if you want your website to rank higher on Google.

Build Authoritative Backlinks

Instead, you should review both pages and consolidate the content so that you now have one strong page that can enjoy lots of quality keyword rankings and backlinks. Review your pages or blog library periodically to ensure you don’t run into this issue. You can also use a tool like SEMRush to check for keyword cannibalization which indicates a duplicate content issue is at play. In 2024, on-page optimization remains one of the easiest ways to boost your rankings on Google. Not only doesn’t it take a lot of time to do, but you’ll also see results quickly. In short, it refers to all the elements that appear on the pages of your website that you can optimize like headlines, page titles, and images.

You’ll probably recognize most of these because you already optimized your webpages around these exact keywords. At this point, you should start to see your site ranking higher in Google. This makes your content more compelling and easier to understand. That way, people can jump directly to the step that they’re most interested in. Well, Google doesn’t like to see people landing on a site and quickly bouncing back to the search results.

If your site doesn’t work well on phones, you could be missing out on a lot of visitors. These tools can help ensure that your website meets web accessibility standards. That means everyone, regardless of their abilities, can use it. Consider a hosting solution like Elementor’s WordPress Hosting.